It’s worth noting that customers can’t actually buy their products off their website, as the brand will redirect you to one of their partnered retailers. You’ve got eyeshadow palettes, concealers, lip glosses, and bronzers for days. Beauty should be attainable and accessible for all.Ĭovergirl is home to hundreds of makeup products. Fortunately, Covergirl realizes that foundations, eyeshadows, and lipsticks aren’t just made for the super-experienced. I’m no wizard in blending, nor am I great in my contouring abilities. Its semi-exclusive nature has me feeling inept in my makeup skills. Hands up if you’ve ever been personally victimized by the beauty community. Provides makeup tutorials on its website.Offers vegan and clean formulas on its website.A wide selection of cosmetics to choose from.It’s estimated that Covergirl has amassed $1 billion in retail sales across the world.īefore we get into this Covergirl review, let’s go over some initial highlights. Today, this New York-based brand is a headliner in the industry. Now under ownership of Coty, Covergirl has thankfully moved past the use of parabens, sulfates, and SLS as part of their patented formulas. I can practically hear Hiram and Sali Hughes quaking in their boots. Yep, they were one of the first to pioneer the skincare and makeup hybrids, as they fervently used ‘good for you’ chemicals like hexachlorophene and methyl parahydroxybenzoate in foundations and lipsticks. But the high-and-mighty commercialization doesn’t do justice to the brand’s humble beginnings as a medicated cosmetic company. Painted in pastel hues and cursive lettering, the doe-eyed Covergirl is a vintage fantasy spun from the early 1960s. In the lineup of Maybelline, Revlon, and Benefit Cosmetics, how does this makeup brand compare to its competition? Stay tuned, as this Covergirl review will provide a closer look into the company, its products, customer ratings, promotions, and more to help you decide if they’re worth the hype. Its success has also been picked up by several media outlets such as Allure and Refinery29. With a brand so ingrained in our culture, is it really all that surprising that Covergirl boasts over 2.8 million followers on Instagram? Of course, celebs like Lili Reinhart, James Charles, and Janelle Monáe have also jumped on the bandwagon. ![]() Can we get a full round of applause for Covergirl? They’ve been around since 1961, which means they’ve survived the pastel eyeshadow trend of the ‘70s, the frosty lip fad of the 2000s, and the bold brow era of 2010. Covergirl Reviews: What Do Customers Think?Ĭovergirl is often considered the ‘gateway makeup brand’ that continues to inspire hundreds of cosmetic enthusiasts.Covergirl Smoothers Concealer Stick Review.Covergirl Invisible Blemish Concealer Review.
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